Mutual of Omaha Ranked #1 J.D. Power 2025 U.S. Individual Life Insurance Study

OMAHA, Neb. – Mutual of Omaha has been named the top individual life insurance provider for customer satisfaction in the J.D. Power 2025 U.S. Individual Life Insurance Study.  

The annual study benchmarked performance across 23 leading carriers in the life insurance industry. In its analysis, J.D. Power measured customer satisfaction across eight key dimensions, including trust, ease of doing business, digital experience, people, problem resolution, product offerings, service availability and value for the price. 

With an overall score of 707 on a 1,000-point scale, Mutual of Omaha exceeded the industry average of 650 and ranked first in six of the eight categories.  

 “This recognition reflects our commitment to deliver best-in-class solutions that meet our customers’ evolving needs, particularly when it comes to protecting loved ones through life insurance,” said Brian Poppe, Senior VP of Income and Wealth Planning Solutions at Mutual of Omaha. “We’re honored by the trust our policyholders place in us and proud of the exceptional service our teams provide every day.” 

 Mutual of Omaha offers a comprehensive portfolio of life insurance products, including term life, whole life, universal life, children’s whole life and accidental death coverage – all designed to meet the diverse needs of individuals and families at every stage of life. 

 For more information about Mutual of Omaha and its award-winning life insurance products, visit mutualofomaha.com.